For my "Advertising and Promotion" course in fall 2024, we were asked to create a campaign for a fashion brand of our choice. My team and I chose Jacquemus, and decided to create a collaboration with Dress To Impress, a competitive fashion game on Roblox where players design outfits based on a theme and rate each other's looks. This collaboration featured pieces from Jacquemus' winter collection which players could chose, to style their avatars.