Village to Vista - Urban Lux SS26

For my private label management project, I developed the Spring/Summer 2026 collection for the swimwear brand Urban Lux. The collection features handbags, cover-ups, two-pieces, one-pieces, and swim sets, all of which I designed and merchandised using Illustrator (excluding the handbags). This project greatly improved my visual design skills and peaked an interest in this specific field of the fashion industry.

Merchandised Themes (2)

Coquette Couture & Imminent Opulence

Coquette Couture

Merchandise Window

Coquette Couture

For Summer 2026, coquette couture will blend vintage charm with a modern twist, drawing inspiration from the playful silhouettes of the 60s and the nostalgic elegance of lace and floral. This collection reflects a retro revival fueled by pop culture icons like Sabrina Carpenter and Nara Smith; embracing a sense of carefree femininity. At its core, this collection fosters a future where women uplift and celebrate one another, merging the past's timeless beauty with tomorrow's bold, inclusive vision.

Imminent Opulence

Merchandise Window

Imminent Opulence

For Summer 2026, this collection will boldly embrace a futuristic vision, inspired by sci-fi and space exploration; including cutting-edge designs and striking colors that push the boundaries of style. This collection taps into the limitless possibilities of the future where innovative designs meet the demands of the modern woman. At its heart, this collection celebrates a world where women boldly step into these possibilities together.

Urban Lux - SS26

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THANK YOU

*photo was edited on photoshop by myself*