EERE -Fashion Enterprise Project

Crafted with the intention of providing a solution to everyday problems, EERE offers functional and stylish apparel designed to keep you dry, whether faced with a sudden downpour or an accidental spill. Recognizing the challenges posed by both established brands and emerging competitors, a unique fusion of fashion and functionality is presented by EERE, setting it apart in the market.

Functionality with Style

Tailored for the modern, on-the-go lifestyle, EERE’s innovative designs prioritize style without compromising practicality. The garments, not only trendy but also remarkably lightweight and easily packable, cater to spontaneous getaways or daily commutes. This user-friendly approach ensures readiness for unexpected weather changes or impromptu plans, amplifying the versatility and worth of EERE in everyday life.

EERE - "YUAN FEN" Collection

The Yuan Fen Collection harmoniously integrates with Eere's inaugural collection, featuring a distinctive motif of tied knot ribbons adorning each individual piece. This thoughtful design element not only adds a touch of elegance but also serves as a unifying thread that gracefully extends throughout the collection, creating a sense of continuity and cohesion in each meticulously crafted item.

Our Brand Value

To emerge as the forefront brand in water-resistant apparel, seamlessly blending style and functionality, empowering individuals to confidently embrace the elements.

EEERE - "YUAN FEN" F/W 2023 CAMPAIGN VIDEO

At the heart of their bustling lives, EERE undertakes an exploration into the essence of the enigmatic Red String Theory for their latest campaign. Through a visual odyssey, the brand captures the belief that individuals destined to meet are intricately connected by an unbreakable red thread. In this interpretation, the thread symbolizes not only the ties to encountered individuals but also the enduring connection to one’s roots, the sanctuary that is home

Find Us!

Instagram: __eere__

Otros créditos

Creative Director / Sean Geraldo
Photographer / Prayogo Putra
Videographer / Abraham Galih
Model / Kayla Misia
MUA / Annette Felicianne