Visual identity project

This project was created for the graphic research subject and it aims to create a visual identity for our own brand. The message I want to represent is the image of empowering women, femininity and elegance. The concept is organic femininity. The techniques used in this project are subtlety, economy, audacity and Spontaneity. The idea of the shooting and the video was to create a visual analogy between a woman and a booming flower. With the deliberate creation of the image, I want to evoke the feelings and experiences of Sisu.

SISU

Video: Pablo Osuna Styling & Art direction: Nora Fontanals Model: Valentina Lenti

Photo: Cynthia Comellas Styling & Art direction: Nora Fontanals Model: Valentina Lenti

Memoria de proyecto

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