Plantzi - Gardening Grow Kit

Plantzi is a brand focusing on plant kit, which include seeds, biodegradable pot, and soil. The kit itself is available in three categories: Flowers, Fruits, and Herbs. What makes this brand diferent from others is not only selling the product itself but also giving consumers fun experience by guessing what’s the type of seeds inside by its illustration, shor introduction, and the packaging design component. This brand's main selling point is on the story, characters of the product. The audience will get an extraordinary and uncommon planting experience by using their imagination. Therefore, besides having the plant kit, consumers can collect and save the packaging because it gives them an unforgetable experience.

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Lecturer: B. G. Fabiola Natasha