Pei - Fashion Enterprise Project

Pei was born from a vision to reimagine the timeless elegance of Chinese heritage and make it relevant to today's world. Inspired by the intricate artistry of Chinese heritage, Pei sought to harmonize tradition with contemporary style. Our goal was to create a fashion brand that not only celebrates the rich tapestry of Chinese culture but also makes it accessible and desirable to a global audience.

Brand Philosophy

out of a profound passion for traditional Chinese clothing, especially the cheongsam. The rich stories and timeless elegance of Chinese culture inspire us. Our dream is to revive this classic attire in a way that captivates modern audiences, seamlessly blending traditional craftsmanship with contemporary styles.

Brand Values

Pei's brand value is rooted in heritage, youthfulness, and modernity, seamlessly reflected across every facet of the brand.

Find us

Instagram : @peithelabel

Pei - The Imperial - Spring Summer 2024

Our first collection is inspired by the attire of the Chinese dynasties, and through our campaign, we aim to showcase the seamless blend of heritage and modernity embodied in our designs.

Other Credits

Credits:


Stylist: Evelyn Tamara
Photographer : Meidy Vinola
Model : Nara