There are four posts in this blog, each talking about how AI affects fashion. Two of the posts discuss the benefits of using this tool, whereas the other two talk about the disadvantages it brings to the industry.
Fashion has always been about creativity and beauty, but with the rise in technology, although a great tool, people have noticed that a lot of it looks all the same and overall plain. One of the causes for this phenomenon would be the overuse of AI and the decrease in the use of imagination.
We’ve all heard of the stereotype that one day in the future, robots will take over the world. What if I told you that that is slowly coming true? Business owners have been becoming more and more lazy and more and more greedy. While doing this for their own benefit, they fail to realize that although replacing designers and other workers with machines may be useful and less expensive for now, they don’t think of the consequences that their actions may hold for the future.
AI has been used for many things for quite some time now, but one of the good things about it has been its ability to predict trends almost perfectly. By using AI, brands would now be able to trend forecast using a technology that stores all the data they have, as well as the internet and data from other stores. This gives them the advantage and possibility to drive more sales and make more profit.
Marketing used to be simple ads on television or magazines…Now, with the use of artificial intelligence, companies have been using said technology to create mind boggling campaigns and visual effects leading everyone who sees them to become extremely intrigued. Doing this can would be very beneficial to the brand, causing them to expand their target audience and become trendy.