Entreprise is the event organized by LaSalle College Montreal where final-semester fashion marketing students develop business ideas for the industry and present them in front of an audience of more than 300 people, including attendees from leading companies in the industry. As part of the event's production team, my role focused on developing the event's visual identity. In coordination with the logistics team and the event producer, we were in charge of developing and coordinating all the details from a 360-degree perspective.