Heart Coffee

A fusion of classical retail stores and modern coffee shops. Offering a large variety of products ranging from coffee machines to newly roasted beans and coffee pods. One side of the shop will be open for retail while the other side mimics a regular coffee shop. Everyone is welcome to take a tour inside, try out our new machines and merchandise. Or just buy a drink and chill in our cozy space.

Schematic Design

HEART CO.FFEE is an innovative hybrid coffee retail store. We try to mix both classical and modern styles smoothly in the interior environment. There are two elements we have designed to demonstrate both styles in a way to compromise - Bronze and Wood. The bronze element represents the classical style - a retro, vintage, and elegant slow-phase lifestyle.

Elevations

Nature is an enduring topic throughout time. The wood elements can set up a modern-feeling interior. The smells of wooden furniture and ceiling beams will mingle with the coffee aroma to create an intoxicating and cozy space. It's an interpretation of the philosophy of modern life living in the moment. Walk into our store, you can feel the time has been slowed down within this intoxicated linger. Every guest will enjoy their time and remain a memorable experience after visiting our store.

Display Shelves Area

From the first step into the store, the customers would experience a different feeling from the ceiling height created by the slope wooden beams. The nature of human beings would lead them to move into a space that feels more open. When they are going further into the store, there are more features to catch their eyes and attract them.

Cashier

The wooden ceiling creates a center feeling to the environment. The customers can't lose themselves when finding it. Also, the wooden ceiling circle the cashier space from people's subconscious. The "room" would feel to be larger in their mind. It seems like creating one separate room in an open space.

Bar Area

The bar area is a semi-close area for the customer to drink or test our product. There is a wall separate cashier and bar area to give the bar area a little bit more privacy. Also, the log-style ceiling which has a low ceiling height will create a cozy and relaxed environment under a sense of safety.

Wooden Display Wall

The display wall combined with numerous non-repeating cube shape wooden blocks is definitely the most eye-catchy feature in the whole store. The customers will be attracted by it and gonna explore our key products under our brand. The wooden block pattern is inspired by the natural mountain cliffs. I pixelated the original stone surface of a cliff to block shapes and develop them to be functional shelves.

Wooden Display Wall

The customers will likely stay in front of this wall to look around or take photos. So there is a large space for people can gathering. The material of the risers nearby is bronze and glass. Corporate with the mirror on the ceiling, it's very suitable for displaying luxury products.