SANG - Private Label Management

A group project done in Private Label Management class with Miss Cempaka Pansatya as the lecturer. The group consists of Angela Patricia The and Sabrina Nur Haliza.

SANG Brand Book

SANG is a women's fashion brand that uses freshwater pearls in its products. It use Hand-crafted beaded techniques in elegant, classic, and contemporary styles. The pearls that SANG use has an attractive and unique shape, be it asymmetrical or flat. The pearls also have many color choices from dyeing techniques. products that are made by SANG is baggy or oversized. The first drop of SANG is called LIFE. Humans in the world grow to be big, move to forward, and move for a purpose. But the movement of life is always different and changing. Some things go easy like the straight way but sometimes is tough like full of winding. Some moved swiftly like frantic arrows, and some circled in a place like a clock turning. But we always try to bring our passion to move. Because movement makes us feel alive.

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