Sfalci Social Media Campaign

For our Fashion Presentation class, Marianne Veilleux and I created a social media campaign for Sfalci belts under the guidance of Andrew McNally.

Main Project Mood-board

After some research on the company and considering upcoming trends for Fall/Winter 2020. Inspired by Jacquemus S/S 21 runway we decided to go for a vintage, bohemian aesthetic with a neutral colour palette.

Projet / Project SFALCI for SMCL20

Credits: Photographer: Yanick Déry Models: Ambar Santos Gonzalez, Charlotte Picard, Roy Kingsley Hairstylists: Harpreet Kaur, Sara Yousefi, Isis Makeup Artists: Caroline Fortin, Catherine Mirks, Krysty Belts provided by: Rina Sfalcin from Sfalci

Interview with Rina Sfalcin

Before the release of our project, Marianne and I got to meet with Rina Sfalcin to ask her questions about her company, how it came to be and her advice for young entrepreneurs. Featuring some of our favourite photos from the photoshoot we did.

Other Credits

Credits:
Team members: Stephanie Baptista Lavigueur & Marianne Veilleux
Photographer: Yanick Déry
Models: Ambar Santos Gonzalez, Charlotte Picard, Roy Kingsley
Hairstylists: Harpreet Kaur, Sara Yousefi, Isis
Makeup Artists: Caroline Fortin, Catherine Mirks, Krysty
Belts provided by: Rina Sfalcin from Sfalci